Massmarknadsföring vs Direkmarknadsföring
Äntligen reder Seth Godin ut begreppen:
http://sethgodin.typepad.com/seths_blog/2010/07/getting-to-scale-direct-marketing-vs-mass-market-thinking.html
Posted by ilovedm
on Dec 1 2010. Filed under DM FöR EXPERTER.
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